{"id":29385,"date":"2024-08-12T15:39:02","date_gmt":"2024-08-12T13:39:02","guid":{"rendered":"https:\/\/www.websupport.sk\/podpora\/?post_type=ht_kb&p=29385"},"modified":"2024-08-12T15:39:03","modified_gmt":"2024-08-12T13:39:03","slug":"zakladne-seo-nastavenia","status":"publish","type":"ht_kb","link":"https:\/\/www.websupport.sk\/podpora\/kb\/zakladne-seo-nastavenia\/","title":{"rendered":"Z\u00e1kladn\u00e9 SEO nastavenia"},"content":{"rendered":"\n

Optimaliz\u00e1cia pre vyh\u013ead\u00e1va\u010de<\/strong> alebo SEO<\/strong> (z angl. search engine optimization) je s\u00fabor techn\u00edk na zlep\u0161enie n\u00e1v\u0161tevnosti webstr\u00e1nky z organick\u00fdch (neplaten\u00fdch) v\u00fdsledkov vyh\u013ead\u00e1vania v internetov\u00fdch vyh\u013ead\u00e1va\u010doch. SEO zah\u0155\u0148a anal\u00fdzu k\u013e\u00fa\u010dov\u00fdch slov, linkbuilding, linkbaiting, social media marketing, vir\u00e1lny marketing, on-line PR v kombin\u00e1cii so s\u00e9mantick\u00fdm k\u00f3dovan\u00edm webu.<\/p>\n\n\n\n

Za\u010da\u0165 so SEO m\u00f4\u017eete napr\u00edklad pre\u010d\u00edtan\u00edm p\u00e1r \u010dl\u00e1nkov\u00a0tu<\/a>.<\/p>\n\n\n\n

P\u00edsanie n\u00e1zvu, popisu a k\u013e\u00fa\u010dov\u00fdch slov<\/h3>\n\n\n\n

Ka\u017ed\u00fa metazna\u010dku, ako je n\u00e1zov, popis a k\u013e\u00fa\u010dov\u00e9 slov\u00e1, je mo\u017en\u00e9 prida\u0165 na ka\u017ed\u00fa str\u00e1nku jednotlivo kliknut\u00edm v\u013eavo hore Str\u00e1nky<\/strong>\u00a0—> Nastavenia <\/strong>—> Optimaliz\u00e1cia pre vyh\u013ead\u00e1va\u010de<\/strong>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n


V tejto sekcii m\u00f4\u017eete upravova\u0165 predvolen\u00fd popis <\/strong>pre va\u0161u str\u00e1nku, n\u00e1zov zna\u010dky,<\/strong> ktor\u00fd sa bude zobrazova\u0165 cez Google, Meta popis<\/strong> a Meta k\u013e\u00fa\u010dov\u00e9 slov\u00e1<\/strong>.
Taktie\u017e tu m\u00f4\u017eete skry\u0165 str\u00e1nku<\/strong> vo v\u00fdsledkoch vyh\u013ead\u00e1vania. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n


Nastavenie publika\u010dnej cesty pre SEO<\/h3>\n\n\n\n

Publika\u010dn\u00e1 cesta pre str\u00e1nku je posledn\u00e1 \u010das\u0165 adresy URL, na ktor\u00fa sa pou\u017e\u00edvatelia dostan\u00fa, ke\u010f pr\u00eddu na va\u0161u str\u00e1nku. Ak m\u00e1 napr\u00edklad va\u0161a webov\u00e1 lokalita \u0161trukt\u00faru adresy URL, napr\u00edklad\u00a0www.example.com\/stranka1<\/em>, cesta zverejnenia bude \u201e\u00a0\/stranka1<\/em>“\u00a0.<\/p>\n\n\n\n

Pre\u010do potrebujete publika\u010dn\u00fa cestu pre SEO?<\/h3>\n\n\n\n

V\u010faka publika\u010dnej ceste je va\u0161a adresa URL vhodnej\u0161ia pre SEO. Ak je n\u00e1zov str\u00e1nky\u00a0dlh\u0161\u00ed, m\u00f4\u017eete si zvoli\u0165 vytvorenie publika\u010dnej cesty, ktor\u00fd bude kr\u00e1tky a v\u00fdsti\u017en\u00fd. <\/p>\n\n\n\n

D\u013a\u017eka URL<\/strong> adresy je d\u00f4le\u017eit\u00fdm faktorom<\/strong> optimaliz\u00e1cie pre vyh\u013ead\u00e1va\u010de (SEO). Existuje siln\u00e9 spojenie medzi krat\u0161ou d\u013a\u017ekou URL a vy\u0161\u0161\u00edm hodnoten\u00edm SEO. Google sa sna\u017e\u00ed skr\u00e1ti\u0165 alebo dokonca skry\u0165 zobrazovanie adries URL v prehliada\u010di. Ve\u013emi dlh\u00e1 adresa URL m\u00f4\u017ee vyzera\u0165 podozrivo a odradi\u0165 \u013eud\u00ed od kliknutia na \u0148u.
Publika\u010dn\u00e9 cesty mo\u017eno pou\u017ei\u0165 aj na ozna\u010denie str\u00e1nok vo viacer\u00fdch jazykoch.<\/p>\n\n\n\n

Nastavenie publika\u010dnej cesty pre va\u0161u str\u00e1nku<\/h3>\n\n\n\n

1, V editore v\u013eavo hore kliknite na\u00a0Str\u00e1nky<\/strong>.
2, N\u00e1jdite str\u00e1nku, pre ktor\u00fa chcete nastavi\u0165 cestu publikovania a kliknite na jej ikonu Nastavenia<\/strong>.
3, Vo V\u0161eobecn\u00fdch nastaveniach<\/strong> v \u010dasti Meno str\u00e1nky<\/strong> uvid\u00edte publika\u010dn\u00fa cestu.
4, URL m\u00f4\u017eete upravi\u0165 do po\u017eadovan\u00e9ho tvaru a ulo\u017ei\u0165.
5, Str\u00e1nku je potrebn\u00e9 publikova\u0165 aby sa zmeny prejavili. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n


Publika\u010dn\u00e9 cesty pre konkr\u00e9tny jazyk<\/h3>\n\n\n\n

Pri vytv\u00e1ran\u00ed viacjazy\u010dnej webovej lokality mo\u017eno budete chcie\u0165 prisp\u00f4sobi\u0165 svoje cesty publikovania tak, aby odr\u00e1\u017eali \u0161trukt\u00faru v\u00e1\u0161ho webu. Ak chcete napr\u00edklad zoskupi\u0165 v\u0161etky str\u00e1nky v anglickom jazyku, m\u00f4\u017eete zada\u0165 verejn\u00e9 cesty takto – <\/p>\n\n\n\n

\/en\/home<\/em><\/p>\n\n\n\n

\/en\/about<\/em><\/p>\n\n\n\n

Ak sa chcete dozvedie\u0165 viac o vytv\u00e1ran\u00ed viacjazy\u010dnej navig\u00e1cie, nav\u0161t\u00edvte tento\u00a0n\u00e1vod<\/a>.

<\/p>\n","protected":false},"excerpt":{"rendered":"

Optimaliz\u00e1cia pre vyh\u013ead\u00e1va\u010de alebo SEO (z angl. search engine optimization) je s\u00fabor techn\u00edk na zlep\u0161enie n\u00e1v\u0161tevnosti webstr\u00e1nky z organick\u00fdch (neplaten\u00fdch) v\u00fdsledkov vyh\u013ead\u00e1vania v internetov\u00fdch vyh\u013ead\u00e1va\u010doch. SEO zah\u0155\u0148a anal\u00fdzu k\u013e\u00fa\u010dov\u00fdch slov, linkbuilding, linkbaiting, social media marketing, vir\u00e1lny marketing, on-line PR v kombin\u00e1cii so s\u00e9mantick\u00fdm k\u00f3dovan\u00edm webu. Za\u010da\u0165 so SEO m\u00f4\u017eete napr\u00edklad pre\u010d\u00edtan\u00edm p\u00e1r \u010dl\u00e1nkov\u00a0tu. P\u00edsanie n\u00e1zvu, popisu a k\u013e\u00fa\u010dov\u00fdch slov Ka\u017ed\u00fa metazna\u010dku, ako je n\u00e1zov,…<\/p>\n","protected":false},"author":37,"template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[546,531],"ht-kb-tag":[],"class_list":["post-29385","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-rozsirene-nastavenia","ht_kb_category-websitebuilder-stara-verzia"],"yoast_head":"\nZ\u00e1kladn\u00e9 SEO nastavenia - Websupport centrum podpory<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websupport.sk\/podpora\/kb\/zakladne-seo-nastavenia\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Z\u00e1kladn\u00e9 SEO nastavenia - Websupport centrum podpory\" \/>\n<meta property=\"og:description\" content=\"Optimaliz\u00e1cia pre vyh\u013ead\u00e1va\u010de alebo SEO (z angl. search engine optimization) je s\u00fabor techn\u00edk na zlep\u0161enie n\u00e1v\u0161tevnosti webstr\u00e1nky z organick\u00fdch (neplaten\u00fdch) v\u00fdsledkov vyh\u013ead\u00e1vania v internetov\u00fdch vyh\u013ead\u00e1va\u010doch. 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