{"id":9425,"date":"2017-01-19T15:28:48","date_gmt":"2017-01-19T14:28:48","guid":{"rendered":"https:\/\/www.websupport.sk\/blog\/?p=9425"},"modified":"2025-03-11T21:06:59","modified_gmt":"2025-03-11T20:06:59","slug":"zacnite-novy-rok-s-inspirativnou-audioknihou","status":"publish","type":"post","link":"https:\/\/www.websupport.sk\/blog\/2017\/01\/zacnite-novy-rok-s-inspirativnou-audioknihou\/","title":{"rendered":"Vyu\u017eite \u010das na po\u010d\u00favanie in\u0161pirat\u00edvnych audiokn\u00edh"},"content":{"rendered":"Doba \u010d\u00edtania:<\/b><\/span> 3<\/span> min.<\/span><\/span>

Investujte v spr\u00e1vny \u010das do vlastn\u00e9ho vzdel\u00e1vania. Vyberte si zo zoznamu audiokn\u00edh t\u00fa, ktor\u00e9 v\u00e1m pom\u00f4\u017ee vo va\u0161om sebazdokona\u013eovan\u00ed.<\/p>\n

Ekonomie dobra a zla<\/h2>\n

V autorovom podan\u00ed je ekon\u00f3mia kr\u00e1sny humanitn\u00fd odbor, ktor\u00e9ho korene a s\u00favislosti id\u00fa ove\u013ea hlb\u0161ie, ne\u017e si dnes \u010dlovek dok\u00e1\u017ee predstavi\u0165. Kniha je ale nie\u010d\u00edm viac ne\u017e sondou do dej\u00edn ekonomick\u00e9ho myslenia. Ukazuje, ko\u013eko \u010derstv\u00fdch a prekvapivo relevantn\u00fdch my\u0161lienok m\u00f4\u017eeme v dedi\u010dstve star\u00fdch civiliz\u00e1ci\u00ed n\u00e1js\u0165. A hlavne, ako presved\u010divo sa s nimi d\u00e1 \u00eds\u0165 proti pr\u00fadu a kac\u00edrsky naru\u0161ova\u0165 stereotypy, s ktor\u00fdmi dodnes pracujeme.<\/p>\n

Stiahnite si audioknihu: http:\/\/audioteka.com\/sk\/audiobook\/ekonomie-dobra-a-zla<\/a><\/p>\n

The Brand Gap<\/h2>\n

Audiokniha je prv\u00fdm a v podstate doteraz neprekonan\u00fdm spracovan\u00edm komplexn\u00e9 te\u00f3rie budovania zna\u010dky. Zatia\u013e \u010do v\u00e4\u010d\u0161ina kn\u00edh sa brandingom zaober\u00e1 bu\u010f len z poh\u013eadu tvrdo racion\u00e1lne-strategick\u00e9ho, alebo naopak len z \u0165a\u017eko uchopite\u013en\u00e9ho poh\u013eadu kreat\u00edvne-emo\u010dn\u00e9ho, Brand Gap ukazuje sp\u00f4soby ako obchodn\u00fa strat\u00e9giu s dizajnom prepoji\u0165 a vytvori\u0165 tak charizmatick\u00fa zna\u010dku, ktor\u00fa bud\u00fa z\u00e1kazn\u00edci milova\u0165 a ktor\u00e1 prinesie firme trvalo udr\u017eate\u013en\u00fa konkuren\u010dn\u00fa v\u00fdhodu.<\/p>\n

Stiahnite si audioknihu: http:\/\/audioteka.com\/sk\/audiobook\/the-brand-gap<\/a><\/p>\n

Kradni ako umelec<\/h2>\n

Austin Kleon dospieva k m\u00fadremu z\u00e1veru, \u017ee absol\u00fatna p\u00f4vodnos\u0165 je nedosiahnute\u013en\u00fd cie\u013e. Tvorba bude v\u017edy kr\u00e1de\u017e a umelec zberate\u013eom z\u00e1\u017eitkov a vplyvov, ktor\u00fd v\u0161ak berie len to, \u010do naozaj miluje. V skuto\u010dnosti teda ide o to, ako kradn\u00fa\u0165 (tzn. tvori\u0165) so c\u0165ou: tak, aby sme napriek v\u0161etk\u00e9mu vypo\u017ei\u010diavaniu priniesli nie\u010do nov\u00e9 a mali z v\u00fdsledku rados\u0165.<\/p>\n

Stiahnite si audioknihu: http:\/\/audioteka.com\/sk\/audiobook\/krad-jako-umelec<\/a><\/p>\n

\n

\u201ePonori\u0165 sa do\u00a0knihy Kradni ako umelec<\/strong> je najlep\u0161ia\u00a0invest\u00edcia do v\u00e1\u0161ho\u00a0du\u0161evn\u00e9ho rozvoja, ak\u00fa\u00a0by ste si mohli \u017eela\u0165\u201c (The Atlantic)<\/p>\n<\/blockquote>\n

Nastaven\u00ed mysli<\/h2>\n

Za na\u0161\u00edm \u00faspechom nestoja iba schopnosti a talent, ale predov\u0161etk\u00fdm n\u00e1\u0161 pr\u00edstup k nim: tzv. nastavenie mysle. To m\u00f4\u017ee by\u0165 bu\u010f fixn\u00e9, alebo rastov\u00e9. V prvom pr\u00edpade ch\u00e1peme schopnosti \u013eud\u00ed (a teda aj seba) ako viac-menej dan\u00e9, \u010do n\u00e1s odr\u00e1dza od prij\u00edmania v\u00fdziev, preto\u017ee \u201ena to nem\u00e1me\u201c a preto\u017ee sa ob\u00e1vame \u201eprezradenia\u201c na\u0161ej neschopnosti. Zle prij\u00edmame kritiku, stagnujeme. Rastovo mysliaci \u010dlovek naopak ver\u00ed v silu zlep\u0161ovania sa. Kritiku, ale aj ne\u00faspechy ch\u00e1pe ako cestu k majstrovstvu.<\/p>\n

Stiahnite si audioknihu: http:\/\/audioteka.com\/sk\/audiobook\/nastaveni-mysli<\/a><\/p>\n

Pi\u0161te jako copywriter<\/h2>\n

Ak chcete ma\u0165 \u00faspe\u0161n\u00fd web, zaistite mu l\u00e1kav\u00fd obsah. Prostredn\u00edctvom tejto audioknihy budete o praktickom copywritingu vedie\u0165 viac ako 95% va\u0161ej konkurencie. Doslova jeho k\u00fazlu prepadnete.<\/p>\n

Zist\u00edte d\u00f4le\u017eitos\u0165 sloganov, headlinov, v\u00fdziev k akcii a mnoh\u00fdch \u010fal\u0161\u00edch textov na va\u0161om webe. Na ich umiestnenie, v\u00fdsti\u017enos\u0165 a prekvapivos\u0165. Dozviete sa, ako si da\u0165 na web naozajstn\u00fd magnet, ktor\u00fd n\u00e1v\u0161tevn\u00edkov zaujme.<\/p>\n

Stiahnite si audioknihu: http:\/\/audioteka.com\/sk\/audiobook\/piste-jako-copywriter<\/a><\/p>\n

\u010cl\u00e1nok vznikol v spolupr\u00e1ci s port\u00e1lom audioteka.com<\/a><\/p>\n\n\n

\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Investujte v spr\u00e1vny \u010das do vlastn\u00e9ho vzdel\u00e1vania. Vyberte si zo zoznamu audiokn\u00edh t\u00fa, ktor\u00e9 v\u00e1m pom\u00f4\u017ee vo va\u0161om sebazdokona\u013eovan\u00ed. Ekonomie dobra a zla V autorovom podan\u00ed je ekon\u00f3mia kr\u00e1sny humanitn\u00fd odbor, ktor\u00e9ho korene a s\u00favislosti id\u00fa ove\u013ea hlb\u0161ie, ne\u017e si dnes \u010dlovek dok\u00e1\u017ee predstavi\u0165. Kniha je ale nie\u010d\u00edm viac ne\u017e sondou do dej\u00edn ekonomick\u00e9ho myslenia. […]<\/p>\n","protected":false},"author":84,"featured_media":18261,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,10],"tags":[1947,1035,85,1036,116,412,536,956],"class_list":["post-9425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tipy-a-triky","category-vzdelavanie-2","tag-sedimdoma","tag-audio-knihy","tag-audiobook","tag-audioteka","tag-blog","tag-knihy","tag-najlepsi-blog","tag-websupport"],"yoast_head":"\nVyu\u017eite \u010das na po\u010d\u00favanie in\u0161pirat\u00edvnych audiokn\u00edh - Websupport blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websupport.sk\/blog\/2017\/01\/zacnite-novy-rok-s-inspirativnou-audioknihou\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vyu\u017eite \u010das na po\u010d\u00favanie in\u0161pirat\u00edvnych audiokn\u00edh - Websupport blog\" \/>\n<meta property=\"og:description\" content=\"Investujte v spr\u00e1vny \u010das do vlastn\u00e9ho vzdel\u00e1vania. Vyberte si zo zoznamu audiokn\u00edh t\u00fa, ktor\u00e9 v\u00e1m pom\u00f4\u017ee vo va\u0161om sebazdokona\u013eovan\u00ed. Ekonomie dobra a zla V autorovom podan\u00ed je ekon\u00f3mia kr\u00e1sny humanitn\u00fd odbor, ktor\u00e9ho korene a s\u00favislosti id\u00fa ove\u013ea hlb\u0161ie, ne\u017e si dnes \u010dlovek dok\u00e1\u017ee predstavi\u0165. Kniha je ale nie\u010d\u00edm viac ne\u017e sondou do dej\u00edn ekonomick\u00e9ho myslenia. 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Vyberte si zo zoznamu audiokn\u00edh t\u00fa, ktor\u00e9 v\u00e1m pom\u00f4\u017ee vo va\u0161om sebazdokona\u013eovan\u00ed. Ekonomie dobra a zla V autorovom podan\u00ed je ekon\u00f3mia kr\u00e1sny humanitn\u00fd odbor, ktor\u00e9ho korene a s\u00favislosti id\u00fa ove\u013ea hlb\u0161ie, ne\u017e si dnes \u010dlovek dok\u00e1\u017ee predstavi\u0165. Kniha je ale nie\u010d\u00edm viac ne\u017e sondou do dej\u00edn ekonomick\u00e9ho myslenia. 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