{"id":3406,"date":"2013-03-01T14:16:48","date_gmt":"2013-03-01T13:16:48","guid":{"rendered":"http:\/\/blog.websupport.sk\/?p=3406"},"modified":"2025-03-11T21:06:17","modified_gmt":"2025-03-11T20:06:17","slug":"nahrajte-si-svojich-navstevnikov","status":"publish","type":"post","link":"https:\/\/www.websupport.sk\/blog\/2013\/03\/nahrajte-si-svojich-navstevnikov\/","title":{"rendered":"Nahrajte si svojich n\u00e1v\u0161tevn\u00edkov"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\"><b>Doba \u010d\u00edtania:<\/b><\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">min.<\/span><\/span><p>V ostatnej dobe sa aj na Slovensku dost\u00e1vaj\u00fa do popredia pou\u017e\u00edvate\u013esk\u00e9 testovania webov, zjednodu\u0161ovanie, UX\/UI optimaliz\u00e1cia. Najjednoduch\u0161\u00edm prv\u00fdm krokom k zlep\u0161eniu v\u00e1\u0161ho webu &#8211; a t\u00fdm aj v\u00e1\u0161ho podnikania &#8211; je pozrie\u0165 si videoz\u00e1znamy toho, ako sa na va\u0161om webe spr\u00e1va z\u00e1kazn\u00edk, kam klik\u00e1 a kde u\u017e nevie, ako \u010falej. V\u010faka jednoduch\u00fdm softv\u00e9rom si tak\u00e9to sledovanie m\u00f4\u017eete vysk\u00fa\u0161a\u0165 aj vy.<br \/>\n<!--more--><br \/>\nOdpor\u00fa\u010dam vysk\u00fa\u0161a\u0165 si pohra\u0165 sa s t\u00fdm, naozaj to vie ve\u013emi otvori\u0165 o\u010di. Ceny za tieto softy sa pohybuj\u00fa v rozmedz\u00ed desiatok a\u017e stov\u00e1k dol\u00e1rov za mesiac. Z\u00e1vis\u00ed to od toho, ak\u00fa ve\u013ek\u00fa m\u00e1te n\u00e1v\u0161tevnos\u0165, resp. ko\u013eko nahr\u00e1van\u00ed chcete spravi\u0165. V\u00fdhodou a d\u00f4vodom, pre\u010do sa to oplat\u00ed vysk\u00fa\u0161a\u0165, je, \u017ee v\u00e4\u010d\u0161ina t\u00fdchto slu\u017eieb poskytuje sk\u00fa\u0161obn\u00fa dobu (30 dn\u00ed). Za vysk\u00fa\u0161anie naozaj ni\u010d ned\u00e1te.<\/p>\n<p>Z mojej osobnej sk\u00fasenosti sme pou\u017e\u00edvali tieto 2 softy:<br \/>\n<a href=\"http:\/\/www.inspectlet.com?u=mtr\" title=\"Inspectlet\"><strong>Inspectlet<\/strong> <\/a>. Je ve\u013emi jednoduch\u00fd, preh\u013eadn\u00fd a aj technicky najlep\u0161ie nahr\u00e1va. \u010co je najprekvapivej\u0161ie &#8211; je aj najlacnej\u0161\u00ed. Probl\u00e9m m\u00f4\u017ee by\u0165 tro\u0161ku dlh\u0161ia odozva helpdesku, ale tento soft odpor\u00fa\u010dam v\u0161etk\u00fdm ako jasn\u00e9ho v\u00ed\u0165aza.<\/p>\n<p>Druh\u00fd n\u00e1stroj, ktor\u00fd odpor\u00fa\u010dam je <a href=http:\/\/www.clicktale.com\/?a_aid=9112cd3e&amp;a_bid=5c5eea5a><strong>Clicktale<\/strong><\/a>, vhodnej\u0161\u00ed v\u0161ak pre v\u00e4\u010d\u0161ie firmy a projekty. Je ve\u013emi robustn\u00fd, m\u00e1 ve\u013ea funkci\u00ed, super pr\u00e1cu s funnelmi. M\u00f4\u017eete ma\u0165 zaplaten\u00e9ho vlastn\u00e9ho \u010dloveka, ktor\u00fd v\u00e1m to v\u0161etko ponastavuje a pom\u00f4\u017ee. Soft patr\u00ed k t\u00fdm drah\u0161\u00edm, ale taktie\u017e patr\u00ed ku \u0161pi\u010dke v odbore.<\/p>\n<p>\u010eal\u0161ie tri softy na vysk\u00fa\u0161anie, s ktor\u00fdmi som ale nemal \u010das sa hra\u0165:<br \/>\n<a href=\"http:\/\/www.luckyorange.com\/\">Luckyorange<\/a>, ktor\u00fd vyzer\u00e1 komplexne, \u010di napr. <a href=\"http:\/\/www.ghostrec.com\/\" title=\"Ghostrec\">Ghostrec<\/a> a <a href=\"http:\/\/mouseflow.com\">MouseFlow<\/a>.<\/p>\n<p><strong>V\u00fdhody mapovania pomocou t\u00fdchto n\u00e1strojov s\u00fa nasledovn\u00e9:<\/strong><br \/>\n&#8211; Okrem nahr\u00e1vania si m\u00f4\u017eete pozera\u0165 aj heatmapy va\u0161ej str\u00e1nky (kde najviac n\u00e1v\u0161tevn\u00edci klikali, kde behal kurzor, ako vyp\u013a\u0148ali formul\u00e1re, at\u010f.)<br \/>\nPr\u00edklad:<br \/>\n<a href=\"https:\/\/www.websupport.sk\/blog\/\/\/2013\/03\/nahrajte-si-svojich-navstevnikov\/heatmap\/\" rel=\"attachment wp-att-3409\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-3409\" title=\"HeatMap\" src=\"https:\/\/www.websupport.sk\/blog\/\/\/wp-content\/uploads\/2013\/01\/HeatMap-300x296.jpg\" alt=\"\" width=\"300\" height=\"296\" srcset=\"https:\/\/www.websupport.sk\/blog\/app\/uploads\/sites\/2\/2013\/01\/HeatMap-300x296.jpg 300w, https:\/\/www.websupport.sk\/blog\/app\/uploads\/sites\/2\/2013\/01\/HeatMap.jpg 500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&#8211; Takmer v ka\u017edom z t\u00fdchto softov si m\u00f4\u017eete vytvori\u0165 vlastn\u00e9 nastavenia toho, \u010do chcete sledova\u0165, a zisti\u0165 konverziu na jednotliv\u00e9 akcie:<br \/>\n<a href=\"https:\/\/www.websupport.sk\/blog\/\/\/2013\/03\/nahrajte-si-svojich-navstevnikov\/clicktale-funnel\/\" rel=\"attachment wp-att-3408\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-3408\" title=\"clicktale-funnel\" src=\"https:\/\/www.websupport.sk\/blog\/\/\/wp-content\/uploads\/2013\/01\/clicktale-funnel-300x350.jpg\" alt=\"\" width=\"300\" height=\"350\" \/><\/a><\/p>\n<p>M\u00e1 to, samozrejme, aj nejak\u00e9 nev\u00fdhody (\u010d\u00edtanie JS \u010di Ajaxu), no plusy s\u00fa rozhodne silnej\u0161ie.<\/p>\n<p>Z\u00e1ver:<br \/>\nJednozna\u010dne odpor\u00fa\u010dam tieto programy vysk\u00fa\u0161a\u0165. Dok\u00e1\u017eu toti\u017e ve\u013emi otvori\u0165 o\u010di a zmeni\u0165 poh\u013ead na va\u0161ich n\u00e1v\u0161tevn\u00edkov a na ich n\u00e1kupn\u00e9 spr\u00e1vanie. Pripravte sa na nemil\u00e9 zistenia, ke\u010f uvid\u00edte, ako sa n\u00e1v\u0161tevn\u00edci str\u00e1caj\u00fa, nevedia n\u00e1js\u0165 to, \u010do potrebuj\u00fa, klikaj\u00fa tam, kam by ste v \u017eivote nepovedali, ako v\u00e1m t\u00fdmto utekaj\u00fa aj predaje.<\/p>\n<p>Na internete existuje mno\u017estvo podobn\u00fdch softv\u00e9rov, \u010fal\u0161ie v\u00e1m m\u00f4\u017eu napr. pom\u00f4c\u0165 pri a\/b testovan\u00ed (<a href=\u201dwww.optimizely.com\u201d>napr.:Optimizely.com<\/a>) \u010di pom\u00f4c\u0165 v\u00e1m s live user testingom. O t\u00fdch v\u0161ak budeme p\u00edsa\u0165 asi v nasleduj\u00facich blogpostoch.<\/p>\n<p>Ur\u010dite m\u00e1te kopec sk\u00fasenost\u00ed aj s in\u00fdmi soft\u00edkmi a budem r\u00e1d, ke\u010f sa o ne podel\u00edte v diskusii.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V ostatnej dobe sa aj na Slovensku dost\u00e1vaj\u00fa do popredia pou\u017e\u00edvate\u013esk\u00e9 testovania webov, zjednodu\u0161ovanie, UX\/UI optimaliz\u00e1cia. Najjednoduch\u0161\u00edm prv\u00fdm krokom k zlep\u0161eniu v\u00e1\u0161ho webu &#8211; a t\u00fdm aj v\u00e1\u0161ho podnikania &#8211; je pozrie\u0165 si videoz\u00e1znamy toho, ako sa na va\u0161om webe spr\u00e1va z\u00e1kazn\u00edk, kam klik\u00e1 a kde u\u017e nevie, ako \u010falej. V\u010faka jednoduch\u00fdm softv\u00e9rom si tak\u00e9to [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":5582,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ostatne"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nahrajte si svojich n\u00e1v\u0161tevn\u00edkov - Websupport blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websupport.sk\/blog\/2013\/03\/nahrajte-si-svojich-navstevnikov\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nahrajte si svojich n\u00e1v\u0161tevn\u00edkov - Websupport blog\" \/>\n<meta property=\"og:description\" content=\"V ostatnej dobe sa aj na Slovensku dost\u00e1vaj\u00fa do popredia pou\u017e\u00edvate\u013esk\u00e9 testovania webov, zjednodu\u0161ovanie, UX\/UI optimaliz\u00e1cia. Najjednoduch\u0161\u00edm prv\u00fdm krokom k zlep\u0161eniu v\u00e1\u0161ho webu &#8211; a t\u00fdm aj v\u00e1\u0161ho podnikania &#8211; je pozrie\u0165 si videoz\u00e1znamy toho, ako sa na va\u0161om webe spr\u00e1va z\u00e1kazn\u00edk, kam klik\u00e1 a kde u\u017e nevie, ako \u010falej. V\u010faka jednoduch\u00fdm softv\u00e9rom si tak\u00e9to [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.websupport.sk\/blog\/2013\/03\/nahrajte-si-svojich-navstevnikov\/\" \/>\n<meta property=\"og:site_name\" content=\"Websupport blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-03-01T13:16:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-11T20:06:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.websupport.sk\/blog\/app\/uploads\/sites\/2\/2015\/01\/fialova_4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"290\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Michal Truban\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Autor\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michal Truban\" \/>\n\t<meta name=\"twitter:label2\" content=\"Predpokladan\u00fd \u010das \u010d\u00edtania\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 min\u00faty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/\"},\"author\":{\"name\":\"Michal Truban\",\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/#\\\/schema\\\/person\\\/98e0b3d0faed9284e8b92063e20b85d5\"},\"headline\":\"Nahrajte si svojich n\u00e1v\u0161tevn\u00edkov\",\"datePublished\":\"2013-03-01T13:16:48+00:00\",\"dateModified\":\"2025-03-11T20:06:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/\"},\"wordCount\":550,\"commentCount\":14,\"publisher\":{\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/app\\\/uploads\\\/sites\\\/2\\\/2015\\\/01\\\/fialova_4.png\",\"articleSection\":[\"Ostatn\u00e9\"],\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/\",\"url\":\"https:\\\/\\\/www.websupport.sk\\\/blog\\\/2013\\\/03\\\/nahrajte-si-svojich-navstevnikov\\\/\",\"name\":\"Nahrajte si svojich n\u00e1v\u0161tevn\u00edkov - 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