{"id":19117,"date":"2020-04-20T12:04:35","date_gmt":"2020-04-20T10:04:35","guid":{"rendered":"https:\/\/www.websupport.sk\/blog\/?p=19117"},"modified":"2025-03-11T21:07:43","modified_gmt":"2025-03-11T20:07:43","slug":"buducnost-startupov-po-koronakrize","status":"publish","type":"post","link":"https:\/\/www.websupport.sk\/blog\/2020\/04\/buducnost-startupov-po-koronakrize\/","title":{"rendered":"Bud\u00facnos\u0165 startupov po koronakr\u00edze. \u010co bude \u010falej?"},"content":{"rendered":"Doba \u010d\u00edtania:<\/b><\/span> 5<\/span> min.<\/span><\/span>\n

V priebehu p\u00e1r t\u00fd\u017ed\u0148ov pre\u0161la cel\u00fdm svetom obrovsk\u00e1 b\u00farka. Kto nebol pripraven\u00fd, poc\u00edtil ve\u013ek\u00fd \u0161ok. T\u00e1to kr\u00edza m\u00e1 ve\u013emi zl\u00fd dopad aj na startupy. Ve\u013ea n\u00e1dejn\u00fdch podnikate\u013eov to bude musie\u0165 zabali\u0165 a za\u010da\u0165 sa pozera\u0165 po nov\u00fdch mo\u017enostiach. Niektor\u00e9 startupy, naopak, vyjd\u00fa silnej\u0161ie a kr\u00edza ich nakopne, aby robili veci s novou energiou a in\u00fdm pr\u00edstupom. V tomto \u010dl\u00e1nku op\u00ed\u0161em m\u00f4j poh\u013ead na fungovanie startupov a chyby, ktor\u00fdm by sa mali za\u010d\u00ednaj\u00faci podnikatelia vyhn\u00fa\u0165. D\u00fafam, \u017ee niekoho in\u0161pirujem a mo\u017eno p\u00e1r podnikate\u013eov aj motivujem k re\u0161tartu.<\/p>\n\n\n\n

2020 – 2040: Startupy bud\u00fa aj napriek kr\u00edze r\u00e1s\u0165 r\u00fdchlej\u0161ie<\/h3>\n\n\n\n

Aj ke\u010f ve\u013ea startupov pre kr\u00edzu skon\u010d\u00ed, objav\u00ed sa nov\u00e1 vlna projektov. Ka\u017ed\u00e1 kr\u00edza je predsa \u0161anca sk\u00fasi\u0165 nie\u010do nov\u00e9. Mno\u017estvo \u013eud\u00ed bude teraz nezamestnan\u00fdch, a preto je d\u00f4le\u017eit\u00e9, aby r\u00e1stli inovat\u00edvne firmy, ktor\u00e9 bud\u00fa h\u013eada\u0165 nov\u00e9 mo\u017enosti a popritom vytvoria nov\u00e9 pracovn\u00e9 miesta. <\/p>\n\n\n\n

Z\u00e1rove\u0148 bud\u00fa musie\u0165 niektor\u00e9 ve\u013ek\u00e9 firmy svoje invest\u00edcie do inov\u00e1ci\u00ed odlo\u017ei\u0165, a to je \u0161anca pre \u0161ikovn\u00fdch podnikate\u013eov, ktor\u00ed bud\u00fa vedie\u0165 t\u00fato situ\u00e1ciu vyu\u017ei\u0165.<\/p>\n\n\n\n

Mnoh\u00fdm startupom m\u00f4\u017ee koronakr\u00edza, paradoxne, pom\u00f4c\u0165<\/a>. Zauj\u00edmav\u00e1 situ\u00e1cia je hlavne okolo Tesly, ktor\u00e1 mala u\u017e predt\u00fdm ve\u013ek\u00fd n\u00e1skok pred konkurentmi<\/a>. Automobilky museli niektor\u00e9 pl\u00e1ny odlo\u017ei\u0165 a Tesla bude ma\u0165 t\u00fdm p\u00e1dom na trhu ve\u013emi mal\u00fa konkurenciu.\u00a0<\/p>\n\n\n\n

Aj toto je odkaz pre mal\u00e9 startupy. Ak m\u00e1te mo\u017enos\u0165, investujte. Ve\u013ek\u00e9 firmy bud\u00fa e\u0161te nejak\u00fa dobu zm\u00e4ten\u00e9. Vyu\u017eite svoje v\u00fdhody a pok\u00faste sa z tejto situ\u00e1cie vy\u0165a\u017ei\u0165 maximum.\u00a0<\/p>\n\n\n\n

Chyba \u010d.1: Nie sme online<\/h3>\n\n\n\n

Je a\u017e zar\u00e1\u017eaj\u00face, ako ve\u013ea firiem neovl\u00e1da online prostredie. Na to, aby ste boli konkurencieschopn\u00ed, mus\u00edte ma\u0165 prepracovan\u00fa strat\u00e9giu od za\u010diatku. \u010ci u\u017e ste sa rozhodli \u00eds\u0165 do gastro biznisu, zaklad\u00e1te coworking alebo budujete nov\u00fa Teslu.\u00a0<\/p>\n\n\n\n

Online pr\u00edtomnos\u0165 sa buduje pomocou:<\/p>\n\n\n\n

  1. Webstr\u00e1nky<\/a><\/li>
  2. Soci\u00e1lnych siet\u00ed<\/a><\/li>
  3. Komunity \u013eud\u00ed na internete<\/a><\/li><\/ol>\n\n\n\n

    Toto je dobr\u00fd z\u00e1klad pre v\u00e1\u0161 biznis, d\u00f4le\u017eit\u00e9 v\u0161ak je, aby ste sledovali trendy na internete a v lep\u0161om pr\u00edpade ich predbiehali<\/a> a nie dobiehali ako v\u00e4\u010d\u0161ina ve\u013ek\u00fdch firiem.<\/p>\n\n\n\n

    Samozrejme, nie v\u0161etky firmy potrebuj\u00fa by\u0165 online len kv\u00f4li marketingu. Obzvl\u00e1\u0161\u0165 pre tie startupy, ktor\u00e9 sa rozhodn\u00fa robi\u0165 B2B, je d\u00f4le\u017eitej\u0161ie okam\u017eite prejs\u0165 na pr\u00e1cu z domu<\/a>. S t\u00fdm v\u00e1m m\u00f4\u017ee pom\u00f4c\u0165 aj Websupport, ktor\u00fd predned\u00e1vnom spustil bezplatn\u00fd n\u00e1stroj na videokonferencie<\/a>.\u00a0<\/p>\n\n\n\n

    \"\"<\/a><\/figure>\n\n\n\n

    Chyba \u010d. 2: Na outsourcing sa nemyslelo<\/h3>\n\n\n\n

    Relat\u00edvne \u010dast\u00e1 chyba podnikate\u013eov je, \u017ee sa sna\u017eia v\u0161etko robi\u0165 inhouse. Insourcing je, samozrejme, naj\u010dastej\u0161ie pou\u017e\u00edvan\u00e1 forma zamestn\u00e1vania \u013eud\u00ed. M\u00e1te kontrolu nad procesom a viete sa spo\u013eahn\u00fa\u0165 na to, \u017ee v\u00fdsledok bude presne pod\u013ea va\u0161ich o\u010dak\u00e1van\u00ed. <\/p>\n\n\n\n

    Ve\u013ea \u0161ikovn\u00fdch \u013eud\u00ed v\u0161ak pracuje cez internet a podobne ako ja, maj\u00fa \u017eivnos\u0165 a pon\u00fakaj\u00fa slu\u017eby firm\u00e1m. Outsourcing je pritom \u010dasto efekt\u00edvnej\u0161\u00ed a lacnej\u0161\u00ed ako insourcing a ur\u010dite neplat\u00ed pravidlo, \u017ee v dom\u00e1cej dielni v\u00e4\u010d\u0161inou vytvor\u00edte najkvalitnej\u0161\u00ed produkt. Okrem toho bude teraz ve\u013ea \u017eivnostn\u00edkov bez pr\u00e1ce, tak\u017ee ur\u010dite budete ma\u0165 z \u010doho vybera\u0165. <\/p>\n\n\n\n

    Ako outsourcova\u0165 bez straty kvality.<\/a><\/p>\n\n\n\n

    Chyba \u010d. 3: Zamestnanci nie s\u00fa vzdel\u00e1van\u00ed efekt\u00edvne<\/h3>\n\n\n\n

    Toto je \u010dast\u00fd probl\u00e9m, ktor\u00fd sa mno\u017estvo podnikate\u013eov sna\u017e\u00ed rie\u0161i\u0165 pomocou r\u00f4znych kurzov a financovania vzdelania. Najlep\u0161ie firmy h\u013eadaj\u00fa absolventov medzi vysoko\u0161kol\u00e1kmi a dokonca pou\u017e\u00edvaj\u00fa naozaj inovat\u00edvne met\u00f3dy<\/a>. D\u00f4le\u017eit\u00e9 si je uvedomi\u0165, \u017ee \u0161kola nikoho na \u017eivot nepriprav\u00ed. V\u00e4\u010d\u0161ina kvalitn\u00fdch \u0161k\u00f4l s\u00edce spolupracuje s firmami na pr\u00edprave bud\u00facich zamestnancov, na\u0161e vedomosti v\u0161ak ve\u013emi r\u00fdchlo str\u00e1caj\u00fa hodnotu<\/a>, a preto je d\u00f4le\u017eit\u00e9, aby zamestn\u00e1vatelia zobrali veci do vlastn\u00fdch r\u00fak a h\u013eadali r\u00f4zne cesty na vzdel\u00e1vanie zamestnancov.\u00a0<\/p>\n\n\n\n

    Ako vzdel\u00e1vaj\u00fa \u00faspe\u0161n\u00e9 spolo\u010dnosti svojich zamestnancov<\/a><\/p>\n\n\n\n

    Chyba \u010d. 4: Ekol\u00f3gia a etika firmy<\/h3>\n\n\n\n

    Ekologick\u00e9 podniky s\u00fa v\u00e4\u010d\u0161inou popredu pred konkurenciou. Najlep\u0161\u00edm pr\u00edkladom je hlavne Tesla. T\u00e1 dok\u00e1zala spoji\u0165 ekologickos\u0165 a efektivitu dokopy, a vytvorila dokonal\u00fd biznis model. <\/p>\n\n\n\n

    Pri Tesle je potrebn\u00e9 si uvedomi\u0165, \u017ee nem\u00e1 takmer \u017eiadny marketing. D\u00f4le\u017eit\u00e1 je my\u0161lienka a inov\u00e1cie, ktor\u00e9 do produktov id\u00fa. Roz\u0161iruje sa skupina, ktor\u00e1 sa zauj\u00edma o \u017eivotn\u00e9 prostredie, a pr\u00e1ve tak\u00edto \u013eudia si rad\u0161ej kupuj\u00fa drah\u0161ie produkty s pozit\u00edvnym dopadom na \u017eivotn\u00e9 prostredie. <\/p>\n\n\n\n

    Pokia\u013e chcete ma\u0165 \u00faspe\u0161n\u00fa firmu, musia by\u0165 etika a hodnoty firmy na prvom mieste. A ke\u010f\u017ee je ekol\u00f3gia do ve\u013ekej miery aj o efektivite a schopnosti generova\u0165 pozit\u00edvny dopad na spolo\u010dnos\u0165, ur\u010dite v\u00e1m napadn\u00fa cesty, ako zmeni\u0165 svoj biznis k lep\u0161iemu.<\/p>\n\n\n\n

    Koncept ekologickej efekt\u00edvnosti je dobre op\u00edsan\u00fd aj v tomto \u010dl\u00e1nku<\/a>.<\/p>\n\n\n\n

    Chyba \u010d. 5: Nesledujem trendy E\u00da<\/h3>\n\n\n\n

    Eur\u00f3pska \u00fania bude v nasleduj\u00facich rokoch zvy\u0161ova\u0165 invest\u00edcie do zelen\u00fdch projektov. Je preto dobr\u00e9 trendy a invest\u00edcie E\u00da sledova\u0165 a by\u0165 pripraven\u00fd na nov\u00e9 pr\u00edle\u017eitosti. <\/p>\n\n\n\n

    Ako Eur\u00f3pska \u00fania investuje do ekologick\u00fdch inov\u00e1cii<\/a>. <\/p>\n\n\n\n

    Pomoc pre startupy<\/h2>\n\n\n\n

    U na\u0161ich susedov vznikla iniciat\u00edva na pomoc startupom<\/a>. Ide o konzult\u00e1cie s investormi, ktor\u00ed radia, \u010do robi\u0165 po\u010das kr\u00edzy. Dozviete sa o kr\u00edzovom mana\u017emente, optimaliz\u00e1cii n\u00e1kladov a hlavne zbieran\u00ed prostriedkov na \u010fal\u0161ie fungovanie.\u00a0<\/p>\n\n\n\n

    Ak m\u00e1te rady alebo feedback k tomuto \u010dl\u00e1nku, pokojne zdie\u013eajte svoj n\u00e1zor v koment\u00e1roch alebo na soci\u00e1lnych sie\u0165ach. Websupport podporuje podnikate\u013eov a r\u00f4zne projekty aj po\u010das koronakr\u00edzy, preto v\u00e1m odpor\u00fa\u010dam si pre\u010d\u00edta\u0165 tento \u010dl\u00e1nok<\/a>.<\/p>\n\n\n\n

    Zauj\u00edmav\u00e9 \u010dl\u00e1nky: <\/strong><\/p>\n\n\n\n

    Na riadenie biznisu a hlavne rast startupu si pre\u010d\u00edtajte tento \u010dl\u00e1nok<\/a><\/p>\n\n\n\n

    Ako korona ovplyvn\u00ed fundraising startupov?<\/a><\/p>\n\n\n\n

    Ako inovova\u0165 v \u0165a\u017ek\u00fdch \u010dasoch?<\/a><\/p>\n\n\n\n

    Str\u00e1nky:<\/strong><\/p>\n\n\n\n

    Harvard Business Review<\/a> – \u00fa\u017easn\u00e1 str\u00e1nka na vzdel\u00e1vanie\u00a0<\/p>\n\n\n\n

    Hacker Noon<\/a> – pomocou Hacker Noon sledujem hlavne trendy v oblasti technol\u00f3gi\u00ed a biznisu<\/p>\n\n\n\n

    Podcast<\/strong>:<\/p>\n\n\n\n

    The sustainability agenda<\/a> – super podcast o ekonomike a ekol\u00f3giiAcquired<\/a> – skvel\u00fd podcast o spolo\u010dnostiach a pr\u00edbehoch ich tvorcov<\/p>\n","protected":false},"excerpt":{"rendered":"

    V priebehu p\u00e1r t\u00fd\u017ed\u0148ov pre\u0161la cel\u00fdm svetom obrovsk\u00e1 b\u00farka. Kto nebol pripraven\u00fd, poc\u00edtil ve\u013ek\u00fd \u0161ok. T\u00e1to kr\u00edza m\u00e1 ve\u013emi zl\u00fd dopad aj na startupy. Ve\u013ea n\u00e1dejn\u00fdch podnikate\u013eov to bude musie\u0165 zabali\u0165 a za\u010da\u0165 sa pozera\u0165 po nov\u00fdch mo\u017enostiach. Niektor\u00e9 startupy, naopak, vyjd\u00fa silnej\u0161ie a kr\u00edza ich nakopne, aby robili veci s novou energiou a in\u00fdm […]<\/p>\n","protected":false},"author":62,"featured_media":19123,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[1947,2026,2020,1977,2008,2014,1974,595,2011,2017,2029,2023,804,840,956],"class_list":["post-19117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-sedimdoma","tag-ceske-startupy","tag-chyby","tag-corona","tag-covid","tag-firmy-po-krize","tag-korona","tag-odporucania","tag-pandemia","tag-rady","tag-slovenske-firmy","tag-slovenske-startupy","tag-startupy","tag-technologie","tag-websupport"],"yoast_head":"\nBud\u00facnos\u0165 startupov po koronakr\u00edze. \u010co bude \u010falej? - Websupport blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websupport.sk\/blog\/2020\/04\/buducnost-startupov-po-koronakrize\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bud\u00facnos\u0165 startupov po koronakr\u00edze. \u010co bude \u010falej? - Websupport blog\" \/>\n<meta property=\"og:description\" content=\"V priebehu p\u00e1r t\u00fd\u017ed\u0148ov pre\u0161la cel\u00fdm svetom obrovsk\u00e1 b\u00farka. 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